07 October 2015

AVENGERS: AGE OF ULTRON | Alternate End Credit Sequence Designs

Most movie end credit sequences are just boring scrolling text but Marvel likes to but a little effort into theirs (Probably because they know you'll be sitting through the whole thing). For Avengers: Age of Ultron, Marvel hired the motion graphics company Perception to design the end credits. Here's a couple of their designs that weren't chosen.

Design A "Hive Mind"
Inspired by Ultron’s hive mind ability, which enables him to animate and control entire armies of robots simultaneously, this direction uses swarms to create and reveal imagery and character specific objects for each title card.

Design B "Crackle"
For generations, Marvel fans have loved the incredible renderings of power and pure energy that have lifted off the comic pages emanating from their favorite heroes and this direction takes its inspiration from those classic panels.

Design C "Iconic Moments"

Bold icons encapsulate characters, locations, and plot points into simple and clever forms while rich environments give moody context to each symbol, suggesting endless layers of iconic moments.

Design D "Earth’s Mightiest Heroes"
Inspired by heroic war monuments and classical sculpture, this direction involves the crafting of a full Avengers sculpture that freezes their most epic face-offs within the monument of war.

Design D was the one they based the credits that made the cut on.


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